Membership at OLC

Orillia and Lake Country Tourism is a non-profit Destination Marketing Organization (DMO) that is funded by Casino Rama and the Municipalities of Orillia, Oro-Medonte, Rama, Ramara, and Severn.

We support local tourism businesses through print and digital marketing, experience and product development and facilitating professional training. If you would be interested in joining Orillia and Lake Country Tourism or would like more information please read through the attached information or contact us:

Office Phone: 705-325-9321 or through our contact form

Membership Info

Orillia and Lake Country Tourism looks forward to an exciting future of building the best year-round vacation area in Ontario.

The cost to join for any Municipal Funded Business (any business within the City of Orillia, Township of Oro-Medonte,Township of Ramara , Township of Severn & Chippewas of Rama First Nation) is FREE. If you would like to be added to our membership list please email us

The cost to join for any Non-Municipal Funded Business (any business outside of the City of Orillia, Township of Oro-Medonte, Township of Ramara, Township of Severn & Chippewas of Rama First Nation) is $150.00 annually ($150+13% HST): =$169.50

Existing Members

Please contact us directly if you require your listing to be updated with content, photos and videos.


Maximize your advertising dollar and increase your promotional opportunities
• Optimize your reach into key markets and expand your market base

• Showcase your unique and dynamic selling points
• Effectively leverage the opportunity for provincial funding for target marketing

Don’t miss your opportunity to access the following membership benefits to increase the promotion of your business!

• FREE basic listing on including links to your website
• Affordable advertising rates to increase your presence on the website
• FREE business listing (where applicable) for members in Orillia and Lake Country Tourism
• Effectively leverage the opportunity for provincial funding for target marketing

Opportunities for Members

  • Annual Visitor Guide – INFO
  • Flavours of Ontario’s Lake Country, twice a year
  • Tap Into Maple
  • Website advertising – INFO
  • Various Print advertising
  • Co-operative Programs
  • Posting of Festivals, Events & Overnight Packages on the website
  • Advertising your promotions and events at the Ontario Travel Centres – INFO


Orillia and Lake Country will be a vibrant “must-see” 4 season destination, easily accessed by land and water, with unique experiences and a readily available, integrated network of tourism products and services to create tourism wealth for the communities within it.


Orillia and Lake Country Tourism encourages visitors to stay longer, spend more and return often by actively developing unique experiences, networking amongst stakeholders and marketing strategically.

Strategic Goal

To promote and support economic development through tourism across Orillia and Lake Country including Orillia, Oro-Medonte, Rama First Nation, Ramara, and Severn, by achieving an increase in total number of tourism receipts annually in the region.


  • Measurement, Advocacy & Engagement
  • Strategic Marketing
  • Product, Market & Destination Development

Ontario's Lake Country 2016/2017 Year In Review

Find out more about Ontario’s Lake Country by downloading the 2018 Year in Review.

Located in the heart of Ontario's Lake Country

We would like to encourage the use of the Ontario’s Lake Country logo and brand by our partner tourism organizations and businesses. This will help to build the brand and awareness of Ontario’s Lake Country. Please find attached brand guidelines for you to review prior to placing our logo on any print or web materials. We hope that you will support your destination marketing organization by placing a link on your website to ours to help promote the region and the many tourism assets we have to offer.